UNITE: Guiding Principles for Changed Behaviour

No city is immune to the respiratory and medical conditions caused by poor air quality.

Greater awareness won’t clean up the air. (A stream of new reports failed to even shift the needle of public consciousness). We need to move beyond awareness to action.

The tight timeframe of 2050 for net zero carbon means we don’t have the luxury of time. High emitting sectors – transportation, energy and built environment – have even tighter deadlines.

Air Quality defines the competitiveness, health, social equity and attractiveness of a City.

The UNITE Social Analytics Platform helps cities towards Air Quality by:

Knowing

Longitudinal insights into what the community expects of Clean Air measures.

Showing

Prioritising anticipatory investment for infrastructure to support community transition to Clean Air.

Growing

Scaling up benefits including time reduction to net zero, by leveraging combined industry net-zero programs.

UNITE informs peer-to-peer learning among consumers, local businesses, major employers and city administrators to inform discovery of opportunities, seed mobilisation and better target resources.

Success demands bringing the community with you. UNITE delivers cohesive planning, execution and measurement of Air Quality investments for stakeholder confidence and public trust.