CASE STUDY
GUIDING PRINCIPLES FOR AIR QUALITY
In 2021 ETA worked with the University of Strathclyde and the City of Glasgow to research environmental strategies for air quality, health and transport. The result was 7 guiding principles for cities in these areas, outlined below.
1Considered action over ‘blah blah blah’
Behavioural change is our ultimate defence from climate change.
2An attractive city is climate resilient
Our individual transport choices add up to make a livable city.
3Respect private car use
In spite of congestion and emissions, citizens favour the independence and flexibility of private car use.
4Effective support
The priority support for behavioural change is incentives for drivers of private cars to produce less carbon in the city centre.
5Provide choices for drivers
Drivers of private cars hold the key to the greatest reduction in emissions. Market levers (not regulatory levers) will create sustainable cultural change and more environmentally friendly choices for drivers.
6Treat the cause not the symptom
Accurate monitoring of the relationship between air quality and transport emissions provides quality data to drive change in the transport sector.
7Responsible investment
Innovation and adoption of sustainable transport modes can be funded by ending fossil fuel subsidies and evaluating transport investment for carbon impacts.
SHOW THEM YOU CARE ABOUT THE AIR OUT THERE
In the UK alone, around 40,000 deaths a year are attributable to exposure from outdoor air pollution. The situation is far worse in many other parts of the world. The time to act is now.
The HALO certification process reveals areas of strength and weakness in a city council or other organisation. Rather than leaving it at just ‘that’s nice’ information, HALO delivers fit-for-purpose clean air strategies and measurable objectives. In addition to this, ongoing certification requires continual improvement in the various core criteria.
Enjoy The Air advisors are available to analyse data and support staff to achieve compliance and savings. We are committed to achieving cleaner air standards, and securing the future for our local communities and wider planet.
BEGIN YOUR HALO CLEAN AIR JOURNEY
Join the international community of organisations and cities who choose to be HALO certified. Take the first step towards clean air certification by getting in touch with our advisors to arrange your application meeting.